Advertising Management (Record no. 65181)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00548nam a2200193Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 64081 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191128n ii |||gr||||Z||||||465 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780198074120 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | jethwaney & Shrutijain. |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising Management |
| Statement of responsibility, etc. | By Jaishri jethwaney & Shrutijain |
| Medium | Textual Documents |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd Edn. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Oxford Universsity Press |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 651pg: |
| Other physical details | index ill; |
| Dimensions | 30cm. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Media & Advertising |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Advertising Management |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | G-Media |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Coded location qualifier | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dr. Suryya Kumar Bhuyan Library | Dr. Suryya Kumar Bhuyan Library | 28/11/2019 | 00000 | 745.00 | 659.1 Je 51 Ad | 768/CU | 14/01/2024 | 1 | 28/11/2019 | Books |